Tom Ford’s Runway-To-Retail IS The What’s What of AW16
The guest list, as dazzling as Tom Ford’s signature sequin, boasted Julianne Moore, Cindy Crawford and Naomi Campbell who embellished the front row to witness Ford’s next milestone – to remodel ready-to-wear. Becoming the first luxury designer to showcase a complete see-now, buy-now collection, without the industry standard six-month delay, Tom Ford’s approach to immediate gratification for his consumer has completely shook up the dynamics of New York Fashion Week. Closing the gap between runway and retail means the demand for NOW is bigger than ever.
Tom Ford explains, “We have been living with a fashion calendar that is from another era away from the current world that has become increasingly immediate.” Viva la revolution! Parisian Wholesale weighs in on Tom Ford Autumn/Winter ’16 and what it means for your new season collections.
Sequin, lots of it!
From colour block sequin midi skirts to patterned sequin floor length gowns, Tom Ford’s love for Studio 54 glamour is a huge theme for AW16. We imagine Kim Kardashian and North West preparing their twinning shopping list now.
The prompt-to-touch allure of velvet in rich upholstery-inspired palettes of mustard, green and wine will be instant hits for the New Years Eve party dress buyer. Define this season’s new mood by blurring the boundaries of daywear and eveningwear.Camo Ammo
It is no disguise that camouflage is the A-list recruiting print for this season, so when Tom Ford’s velvet camo print military-inspired jacket marched down the runway we saluted.
“As far as I’m concerned, leopard is a neutral,” proclaimed J. Crew’s Creative Director Jenna Lyons, and Tom Ford AW16 agrees with leopard print coats, skirts and knitwear all spotted on the catwalk. Go all ‘80s and pair your leopard print with velvet come Christmas season.
Tom Ford leads, we follow!