AW17 Trends – Forecasting for your boutique.

Although the summer months may currently be the marketing focus for your boutique, there are plenty of trends for the cooler months to note from the catwalk. Darker colour palettes, richer fabrics and relaxed silhouettes dominated the runways at fashion week and wholesale fashion has taken inspiration from key catwalk trends to allow YOU to stay ahead of your competitors.

Collating your AW17 collection now is essential, check out the forecasted trends below that you should be stocking at your business.


As seen on the Chanel and Saint Laurent catwalks embellishments, in the form of sequins and metallic detailing, are a winter wardrobe must. This trend sees fashion turn futuristic and is the perfect trend to compliment evening attire. Embellished dresses are especially key pieces to be stocking allowing your customer to make a statement when occasion dressing; whether for a winter wedding or seasonal party.

Ranging from a rich, decadent black and gold colour palette to a light, crisp dusky blush pink, Parisian has designs catering for every woman’s fashion business; online or shop.


If you haven’t already, you really need to check out checks. From Paris to New York, check print was a key print showcased at fashion week. Prince of Wales check was the most popular among designers, with Stella McCartney, Calvin Klein and Victoria Beckham all favouring the royal name sake in androgynous blazers and trouser suits, whilst off-white chose to use the print in off-the-shoulder Bardot style designs. Their show even featured Bella Hadid in a head to toe check look.

From catwalk to wholesale, here at Parisian we have a wide range of clothing in Prince of Wales check. Bardot’s to blazers and co-ords to coats we have the AW17 check print covered for your trend-conscious customer.

Faux Furs

A staple AW trend that returns year after year is faux fur and it’s safe to say AW17 is no different. From fur trims to oversized fur jackets, designers did not shy away from adorning their collections with this seasonal favourite. Miu Miu ensured their models were AW17 ready by sending the likes of Kendall Jenner and Joan Smalls down the runway in furry creations complimented with another key seasonal trend, embellishment.

As AW17 fast approaches make sure you stock up on faux fur pieces, a guaranteed and proven best seller for retailers during the seasonal period.

Which AW17 pieces are your boutiques must-haves?

In the winter months provide your clients with the latest look and trends by shopping Parisian!


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